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Beauty Industry, Mergers and Acquisitions

Blyth Reports Third Quarter Earnings

The marketer reported sales and earnings for the third quarter 2014.

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By: Marie Redding

Senior Editor, Rodman Media

Blythe Inc., a direct to consumer company, reported sales and earnings for the third quarter of 2014. Net sales for the three months ended September 30, 2014 decreased approximately 6% to $90.8 million from $97.0 million for the comparable prior year period.

Blyth markets candles and accessories for the home and health, wellness and beauty products, household convenience items and personalized gifts sold through the direct selling and direct marketing channels.

Blyth’s operating loss for the third quarter was $11.4 million this year versus a loss of $11.5 million last year.  Net Earnings Attributable to Blyth, Inc. were $106.2 million for the three months ended September 30, 2014 compared to a loss of $8.5 million in the prior year period.

Robert B. Goergen, Jr., CEO, commented:

“Our third quarter results were affected by lower sales and profits in PartyLite North America and Europe as a direct result of the decline in Consultants in those markets. As we move past the ViSalus transaction and into the fourth quarter, which, as a seasonal business is our strongest quarter, we are focusing on initiatives and promotions to grow the Consultant base, expand the geographic footprint and help PartyLite Consultants worldwide grow their businesses.”

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